Instagram, as we know, is going to monetize its service – the company announced that it will soon begin to advertise to people in the tapes. Now, the social network has taken an important step to ensure that advertising has reached the eyes of users, even against their will.
The latest update Instagram app for iOS and Android disappeared option to disable auto play videos. Instead, he had a clause that allows you to disable prefetching video when connected to the Internet over a cellular network. If you are using Wi-Fi, the download will be video.
Most people are outraged that a nasty surprise hidden in a minor update the application that the App Store is described as “improving productivity and other updates.” The result will be a greater flow of mobile traffic from users who do not disable the loading of a cellular network.
This innovation in Instagram is essential for advertisers, as it significantly increases the audience for the built-in tape commercials. Thus, each user is connected to Wi-Fi, as well as those who do not shut off at startup 3G/LTE, will be forced to watch at least the first few seconds promo video.
Meanwhile, Instagram insist that advertising on the service will not be intrusive, and its basic principle is creativity and a pleasant design execution.
View the video Instagram made mandatory
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